Better than new: traveling again with Patagonia
The Worn Wear Tour comes to DF Sport Specialist22 November 2017
After the great success achieved last year, with 7 countries visited and over 2000 repaired caps, the European Worst Wear Tour of Patagonia returns to Italy.
The initiative promoted by the outdoor brand is a real mission on the road to encourage people not to throw away their garments, perhaps just because they are broken or torn off.
On Friday 24th and Saturday 25th November, DF Sport Specialist in Sirtori (Locale Bevera) fans and customers will be able to reach Worn Wear Station where specialized personnel will offer free repairs of hinges, zip fasteners, buttons, torn or tear-proof fabrics and more any brand, providing valuable advice on how to adjust jackets, trousers and jerseys independently.
"Creating a product that can last over time and can be repaired is the first and most important step towards a concrete limitation of our environmental footprint" said Rose Marcario, CEO of Patagonia.
Nothing is more important and equally effective than prolonging the lives of our leaders. The simple gesture to keep our clothes longer, sheltering them when needed, allows you not to buy new ones, thus avoiding generating additional CO² emissions, waste generation and waste, and water consumption associated with cycles productive in the textile sector. The Worn Wear program celebrates the stories we wear through the garments that accompany us in our adventures, helping to keep them in action for longer.
It is enough to think that by keeping what we just wear for another nine months, we can reduce its environmental footprint by about 20-30% in terms of CO² emissions, waste and water consumption, and this only by discarding fewer things .
Below are the appointments from DF Sport Specialist (Via delle industrie, 17, Sirtori (LC) Località Bevera):
- Friday, November 24: from 9.30 am to 1.00 pm / 3 pm to 8 pm
- Saturday November 25: from 9.30 am to 8.00 pm
For the full calendar can visit the one of Patagonia.